National Amusements, "a motion picture exhibition company," has announced its 13th summer of Bookworm Wednesdays, a program designed to promote summer reading for children by rewarding them (and their parents) with free movies every Wednesday at 10 throughout the summer. Children are required to present a book report on what they have been reading. If they are not at the reading/writing age, they are encouraged to draw a picture about a book that an adult has recently read to them.
Part of me loves this idea; after all, it is promoting summer reading (as well as writing about said reading), and demonstrating to kids that there is a reward for this reading. But another part of me (albeit a small part) balks a bit at rewarding reading with a movie. Not that I don't love movies, and recognize that kids love movies, but it seems like a fine line between encouraging reading as a habit and promoting the idea that once you get your reading done, you can move onto to the really fun things in life (like movies).
Maybe I'm being overly critical. And like I said, it's only a small part. And I should add that I do not have children and I naively insist on believing that the future little McHughs that run around my house will like to read more than anything else, so I've never faced the issue of encouraging children to read first-hand. I'd like to see what you all think.
So... what do you all think?